Thursday, September 17, 2009

AMD unveils VISION


AMD recently announced VISION Technology, a new way on helping consumers on how to select their PC, laptops specfically, that suit their needs. VISION demolishes the traditional way of PC selection that emphasizes more on technical specifications of individual hardware components. Consumers with a little knowledge on PCs are easily tricked by marketing strategies through these kinds of technical terms, ending with frustrations, complaining that what they bought dont get the job right. On the other hand, AMD's VISION Technology focuses more on the system as a whole, CPU + graphics fire power actually, giving the end consumers the real deal on what their systems are capable of and what to expect from them.

"Today's consumer cares about what they can do with their PC, not what's inside," said Nigel Dessau, CMO of AMD. "They want a rich HD and entertainment experience on their PC, delivered by the combined technology of AMD CPUs and GPUs, without having to understand what gigahertz and gigabytes mean. VISION technology from AMD reflects the maturation of marketing in the PC processing industry and communicates the technology in a more meaningful way."

AMD Vision offers three levels for the consumer market, each having it's minimum CPU and graphics requirements.

Vision Basic: Athlon X2 + Mobility Radeon HD4330/3450. Athlon II + Mobility Radeon HD4200.

Vision Premium: Turion II + Mobility Radeon HD 4200. Mobility Radeon HD 4330/3450 + Turion X2 or Athlon II.

Vision Ultimate: Turion II + Mobility Radeon HD 4650/4570.


3 comments:

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